You're absolutely spot-on with how tired we musicians are of dealing with social media. The effort and time it demands for the stingy results it's always allowed have been a growing beef for years; and it's reached a tipping point.
They were, but arguably for quite good reasons - ie. focus was all on growth, revenue was unclear... it was the classic "propped up by VC money" situation. Since then they've moved into a more sensible model.
Hence my point about Spotify - curious what they will do in 2024 to deliver profit (beyond laying off staff).
Seems like the last few years has been trying to push people to cheaper audio (eg podcasts, audiobooks) but that hasn’t seemed to work. I feel they eat a ton of cost on discounted subscriptions, which the labels likely still get their normal keep on. My guess is they will have to get away from that
You're absolutely spot-on with how tired we musicians are of dealing with social media. The effort and time it demands for the stingy results it's always allowed have been a growing beef for years; and it's reached a tipping point.
SoundCloud’s profitability is interesting because just a few years ago they were on the brink of bankruptcy
They were, but arguably for quite good reasons - ie. focus was all on growth, revenue was unclear... it was the classic "propped up by VC money" situation. Since then they've moved into a more sensible model.
Hence my point about Spotify - curious what they will do in 2024 to deliver profit (beyond laying off staff).
Seems like the last few years has been trying to push people to cheaper audio (eg podcasts, audiobooks) but that hasn’t seemed to work. I feel they eat a ton of cost on discounted subscriptions, which the labels likely still get their normal keep on. My guess is they will have to get away from that