"Perhaps we are getting into semantics here but I’d argue campaigns are most definitely needed"
As if by magic, we are witnessing in real time what the culmination of a perfectly executed campaign looks like, as the world falls at Doechii's feet following the one-two punch of her Colbert and Tiny Desk appearances....
Hey Darren, thanks for the pointer to Keith's article - some very good (although not entirely new) points in it but like you I can see some of the issues. Regarding direct to fan music commerce/distro have you seen the genesis of anti bandcamp indie platform SubvertFM and if so what are your thoughts on it?
"Perhaps we are getting into semantics here but I’d argue campaigns are most definitely needed"
As if by magic, we are witnessing in real time what the culmination of a perfectly executed campaign looks like, as the world falls at Doechii's feet following the one-two punch of her Colbert and Tiny Desk appearances....
Hey Darren, thanks for the pointer to Keith's article - some very good (although not entirely new) points in it but like you I can see some of the issues. Regarding direct to fan music commerce/distro have you seen the genesis of anti bandcamp indie platform SubvertFM and if so what are your thoughts on it?
I have not! I shall take a look, with some excitement as I love checking be platforms. Thanks for the pointer! 🙏🏻